Agency: Children and Youth Services

Copywriter: Lance Skelton

Art director: Lance Skelton.

Director: George Geoerrs (Sonic Solutions)

Problem:

How do we maintain team morale in an environment that can be challenging emotionally for people working in the front line of child protection in Tasmania?

Solution:

Using vision supplied by the client, we developed an inspiring corporate video that featured a range of CYS staff talking in their own words as to the role they carry out, and what motivates them each day. The video has been played at key events around the state, as well as internally on the department’s intranet site.